Work I've done
Project samples
01 — Client + team work
Selected work
Recent client and internal team work from agency and consulting roles, spanning AI enablement, creative review, and campaign storytelling. Each example shows AI integration at a different point in the process.
Building AI fluency for creative and strategy teams
Internal enablement sessions, tool guidance, and workflow examples designed to help teams use AI with more clarity, confidence, and judgment.
Making an institutional story feel human
A campaign hero video and digital campaign reframing the role of financial institutions into a clearer small-business story, supported by AI-assisted copy development.
02 — Experiments
Vibe code experiments
In addition to building this site from the ground up with AI tools, I've also prototyped smaller scale artifacts. These playgrounds have been useful (and fun) to test design principles and what these systems can actually do.
Bouquet of quotes
Some of my favorite quotes, each connected to a flower bloom in a bouquet. The style was heavily influenced by John Derian and Public Work. I also really love and was inspired by digibouquet. The quotes I’ve collected from books, video games, TV, other people, you name it.
ASCII model playground
This was a first iteration of a hero section for my hijinx site that I ended up not using because of complexities with the functionality and layout, but I really liked the visuals. I started from a fantastic tutorial by Egor Shesternin. This one is fun to play with!
Friendly fish pond
I’ve spent a number of weeks this summer at my sister and brother in law’s house in the Netherlands, which happens to include a beautiful fish pond and my favorite nephew Toby (who already looks like a cute cartoon dog in real life). This was inspired by old school flash game styles.
Poster wall bookcase
This was a prototype that took a lot of different turns in design, style, and functionality, but finally landed on a poster-wall layout inspired by a museum exhibit I liked. It includes some of my favorite books across a few categories — but if you want to see even more, follow me on Goodreads.